Pizzaslime Coachella
Corona Yacht Club,
Coachella, CA
Pizza Slime
Overview
We partnered with culture brand Pizza Slime to produce an irreverent, high-energy Coachella party and product launch that embodied their internet-born, fashion-meets-meme ethos — chaos, community, and cool in perfect balance.
Objective
Design a product launch that lived up to Pizza Slime’s digital cult status — translating the brand’s humor, streetwear influence, and creative unpredictability into a live environment
Highlights
Seamlessly fused brand satire with aesthetic credibility.
Generated organic social buzz and press coverage.
Strengthened Pizza Slime’s position as a tastemaker in the culture-meets-commerce space.
Scope / Services
Full Service Production · Environmental Design · Fabrication · Signage · Talent Coordination · Experiential Marketing · Guest Experience Design · Vendor Management · On-Site Hospitality · F&B Management
What We Built
Immersive brand party featuring custom fabrication, projection, and interactive zones
Environmental styling that felt like stepping inside a live Pizza Slime feed: bold color, layered graphics, and tongue‑in‑cheek details at every turn
Integrated brand touchpoints: custom merch, food moments, and photo ops
Talent and performance management to meet all artist needs, timing, and show flow to keep the night on-brand and on schedule
Social-first production capturing the energy and spontaneity of the night
A no-rules cultural playground that reminded guests — and the internet — that brand experiences can be both artful and unhinged.
